Hi! My name is Nicole Ashmore, and I own and operate Elite Team Shop. I live and work in Henry County and love my town. I live in Ola with my husband Spencer and our teenage son Jeremiah. My daughter Aubree and son in law Robert live too far away for my preference.  We have a dog named Puppy, 2 cats- Stuart and Margret, and a snake named Sam.

I was 17 when I got my first job in this industry. I was hired as a press operator at Robertson's Sporting Goods in Lake City in 1999. It is by the grace of God I'm in this position today,  I was fired 5 times by Mrs. Martha and at least twice by Duck. They taught me a lot about attention to detail, customer service, being responsible, and showing up. Mrs. Gloria taught me how to be a better person and friend. Good times were had by all... most of the time. I worked for All-Star Sporting Goods as Lead Artist and Production Manager from 2005-2018, and Gamers Sports @ Elite Sports Complex as Head of Production between 2018-2022. I assumed ownership of Gamers Sports in August of 2022! 

I am so ready to take on this new challenge and responsibility. I have big plans to expand product lines with the recent purchase of a few new machines, so be on the lookout for some exciting new items. 

As of right now, I am the only full time employee. While I work a lot, I do like knowing everything is done with my high standards in mind and my personal guarantee on every item.  So if you need the sales department, art department, lead designer, accounting, or online team shop builder, I'm your gal!